Winter Wonderland Sponsorship Opportunities

Winter Wonderland is a magical holiday experience for the whole community.  From December 6–15, the Gardens are transformed into an enchanting Winter Wonderland. Featuring a skating rink, music, concessions, and other holiday activities like cookie decorating, musical performances, and holiday light installations, this event attracts families and holiday lovers from around the Bay Area. The Garden also hosts WinterFest on December 7, which brings hundreds of Marin residents to the Garden during this period.

Sponsorship is a great way to get in front of a local family-based audience during the highly desirable holiday window. Sponsors are prominently featured on signage around the skating rink and in supporting promotional materials during one of the busiest times of year.

Presenting Sponsor—$35,000

This sponsorship offsets the cost of the rink for the entire duration of Winter Wonderland.

  • Private party in the Livermore Pavilion with exclusive use of skating rink for an hour-long session (up to 40 people) for each day of Winter Wonderland
  • 2 Sponsored panels in prominent placement on front of skating rink
  • Prominently featured as Presenting Sponsor in all event advertising and media
  • Premium logo placement on Winter Wonderland posters around site
  • Listing on Marin Art and Garden Center website with link
  • Recognition in monthly newsletters to all newsletter subscribers (5,000 subscribers)
  • Featured social post
  • Dedicated feature in one newsletter

Rink Sponsor—$3,500

This sponsorship covers the cost of the skating rink for one day of Winter Wonderland.

  • Private party in the Livermore Pavilion with exclusive use of skating rink for an hour-long session (up to 40 people) 
  • Sponsored panel in prominent placement on front of skating rink
  • Logo placement on Winter Wonderland posters around site
  • Listing on Marin Art and Garden Center website with link
  • Recognition in monthly newsletters to all newsletter subscribers (5,000 subscribers)
  • Logo included in print ads
  • Inclusion in event social posts

Holiday Lover Sponsor—$1,000

  • Four tickets for an hour-long skating session
  • Sponsor panel on exterior railing around skating rink
  • Logo placement on Winter Wonderland posters around site
  • Listing on Marin Art and Garden Center website with link
  • Recognition in monthly newsletters to all newsletter subscribers (5,000 subscribers)
  • Inclusion in event social posts

Gift Giving Sponsor—$500

  • Two tickets for an hour-long skating session
  • Sponsor panel on interior of skating rink
  • Logo placement on Winter Wonderland posters around site
  • Listing on Marin Art and Garden Center website with link
  • Recognition in monthly newsletters to all newsletter subscribers (5,000 subscribers)
  • Inclusion in event social posts

Any questions?

email Kelly Miller, Director of Development

IRS Guidelines for Gifts from Donor Advised Funds to Support MAGC Events

Thank you for your interest in giving to the Marin Art & Garden Center events from your Donor Advised Fund (DAF) or Family Foundation.

We sincerely appreciate your generosity and support!

To ensure your gift follows the current IRS guidelines for DAF/Family Foundation support of an event, we would like to share the below guidelines with you.

  • Raffle tickets, tickets to galas and other special events, auction items, and benefits conferred in connection with a DAF/foundation grant are not permitted.
    • IRS has specifically ruled that fair market value associated with fundraising events cannot be separated, a practice known as “bifurcation.”
      • For example, with Edible Garden, if the price of the ticket is $200 and the FMV fair market value (non-tax-deductible amount) is designated to be $50, the donor must pay from sources other than her DAF/foundation for the full value of the ticket ($200) and not just for the non-tax-deductible amount ($50).
    • We recommend you confer with your financial advisor to confirm if any of these examples of how donors may still use their DAF to support an event would work for you:
      • A donor could sponsor the event, and not attend, and pay fully out of the DAF/foundation.
      • A donor could sponsor the event using DAF/foundation funds and attend by purchasing an individual ticket through non-DAF/foundation funds.
      • A donor could sponsor the event, join the event as a guest of another donor/table guest, and pay fully out of the DAF/foundation.
      • A donor could sponsor the event and host the afforded number of people at their chosen level as long as they pay for the seats at the lowest ticket price ($200 for Edible Garden) outside of their DAF.
        • As an example, a $1,500 sponsor that covers 2 guests, could pay for their sponsorship with $400 from a different source of funds, and then give an additional gift of $1,100 out of their DAF.

 

Please email Tod Thorpe, Director of Development at tod.thorpe@maringarden.org to discuss your gift to Marin Art and Garden Center