Winter Wonderland Sponsorship Opportunities

December 1-10, 2023

The Marin Art and Garden Center presents a magical holiday experience in the beautiful Garden which will be transformed into an enchanting Winter Wonderland. This high-volume visitor experience will feature a sell-out skating rink in the garden, with snow and music under bistro lights and…

  • Up to 40 skaters per hour (45-minute sessions), four hours each evening (4-8pm), for ten days, equaling from 1,500 to 2,000 families over the course of the event during the peak holiday shopping season
  • The Watering Can concessions trailer serving snacks and hot cocoa/cider
  • A warming hut with heaters, a fireplace, and twinkle lights
  • Holiday activities like wreath making, cookie decorating and gingerbread house-making
  • A light installation in the Garden with a scavenger hunt for kids
  • The Shop at Marin Art and Garden Center featuring local artists, welcoming their extensive fan base
  • A holiday greens sale for boughs, wreaths, and holly
  • The Ross Valley Players present “It’s a Wonderful Life” drawing an additional 100 guests
  • Children’s Holiday Concerts–

On December 2 from 3–6pm we will be the host site for the popular Ross Auxiliary WinterFest which is a must-attend event for all the families of Ross on an invite list of over 900. This will be a robust day for the entire Marin community filled with seasonal activities, food, libations, a train, music, the Pixie Park annual Bake Sale, and the skating rink featuring your brand as the centerpiece.

Sponsorship opportunities are as follows…

Presenting Sponsor | $35,000

A Presenting Sponsor would allow us to cover our costs and make the rink accessible to underserved communities in Marin. This sponsor would have exclusive naming rights for Winter Wonderland in all collateral, advertising, media, and rink banners.

Premier Sponsor | $5,000

  • Your logo and/or name on welcome sign at Garden entrance, on two panels of railing around the skating rink, and on event page on our website
  • Exclusive use of skating rink for two 45-minute sessions and an indoor area for you to have a private party

Major Sponsor | $2,500

  • Your logo and/or name on welcome sign at Garden entrance, on one panel of railing around the skating rink, and on event page on our website
  • Exclusive use of skating rink for one 45-minute session

Sponsor | $1,000

  • Your logo and/or name on one panel on railing around skating rink, and on event page on our website

Thank you to our sponsors!

Please contact Iris Lax, Director of Events at iris.lax@maringarden.org

to learn more or become a sponsor

IRS Guidelines for Gifts from Donor Advised Funds to Support MAGC Events

Thank you for your interest in giving to the Marin Art & Garden Center events from your Donor Advised Fund (DAF) or Family Foundation.

We sincerely appreciate your generosity and support!

To ensure your gift follows the current IRS guidelines for DAF/Family Foundation support of an event, we would like to share the below guidelines with you.

  • Raffle tickets, tickets to galas and other special events, auction items, and benefits conferred in connection with a DAF/foundation grant are not permitted.
    • IRS has specifically ruled that fair market value associated with fundraising events cannot be separated, a practice known as “bifurcation.”
      • For example, with Edible Garden, if the price of the ticket is $200 and the FMV fair market value (non-tax-deductible amount) is designated to be $50, the donor must pay from sources other than her DAF/foundation for the full value of the ticket ($200) and not just for the non-tax-deductible amount ($50).
    • We recommend you confer with your financial advisor to confirm if any of these examples of how donors may still use their DAF to support an event would work for you:
      • A donor could sponsor the event, and not attend, and pay fully out of the DAF/foundation.
      • A donor could sponsor the event using DAF/foundation funds and attend by purchasing an individual ticket through non-DAF/foundation funds.
      • A donor could sponsor the event, join the event as a guest of another donor/table guest, and pay fully out of the DAF/foundation.
      • A donor could sponsor the event and host the afforded number of people at their chosen level as long as they pay for the seats at the lowest ticket price ($200 for Edible Garden) outside of their DAF.
        • As an example, a $1,500 sponsor that covers 2 guests, could pay for their sponsorship with $400 from a different source of funds, and then give an additional gift of $1,100 out of their DAF.

 

Please email Tod Thorpe, Director of Development at tod.thorpe@maringarden.org to discuss your gift to Marin Art and Garden Center